Upshot | Brand & Communications Agency

Brand THinking Through Everything

We believe in the amazing impact of strategic thinking, creative ideas and expert craftsmanship, and combine these to design outstanding brands that make a difference for people that make a difference.

How Do We Do It?

Three co-owned care companies, now united and working together to change perceptions of truly personal care.

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Big Picture Care Group

Changing the way care is perceived.

First Give needed a clearer proposition to build on their great impact in schools across the UK.

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First Give

Igniting a spark of social conscience.

PLP faced challenges from new competition. We helped them reinforce their experience and expertise through their brand.

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Plymouth Learning Partnership

Right Support. Right Place. Right Time.

Supporting a fast-growing digital agency to reposition and connect with more of their perfect clients.

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Hiyield

Building a more mature digital brand.

A more compelling brand means stronger...

Websites.

Logos.

Marketing.

Packaging.

Print.

Websites.

Logos.

Marketing.

Packaging.

Print.

Websites.

Logos.

Marketing.

Packaging.

Print.

Strategy.

Messaging.

Recruitment.

Engagement.

Operations.

Strategy.

Messaging.

Recruitment.

Engagement.

Operations.

Strategy.

Messaging.

Recruitment.

Engagement.

Operations.

Social Media.

Planning.

Culture.

Identity.

Tone of Voice.

Social Media.

Planning.

Culture.

Identity.

Tone of Voice.

Social Media.

Planning.

Culture.

Identity.

Tone of Voice.

Your reputation and your brand are yours to build. Don't settle.

Think we could help?

If you're looking to take a step forward, we'd love to have a chat. Ask us anything.

Get In Touch

Who We Are

"You've got to build strategic identity at the very beginning. It's absolutely critical to start by creating a common set of values, a shared understanding of purpose and unity. This is fundamentally about culture setting — it's highly strategic. What do we want to be? How do we create unity?"

Rosie Clayton, Head of Digital Leadership, Transforming Learning Group

"The things that Upshot did, the things that they got us thinking about and doing, and the certainty that the whole branding project has given us is game changing. I honestly couldn't have asked to work with better people!"

Dave Briggs, Founder, Building Brands

“Having this new brand update and the new website and being able to tell our story in a meaningful way has really set the foundation and the benchmark for us as a business.”

Paul Bird, Creative Director, Elixel

"Our brand should reflect how clients speak about us, and Upshot really understood this. Besides delivering an amazing new website, Upshot's true value was clarifying our values and organising principles. Now, our outward appearance matches our high level of service."

Lisa Hartley, CEO, Plymouth Learning Partnership

“The new look and feel of the charity is exactly what we wanted and needed. All of the schools we work with tell us how good they think the materials look! But what’s been particularly great is that internally the brand strategy has allowed us to focus more on why and how we do what we do.”

Louisa Searle, Director, First Give London

“Working with Upshot has transformed the brand, outlook and visual imagery of our Trust of eight primary schools. We have found the process really rewarding – Upshot continues to take the time to really get to know and understand Connect, and are thoroughly professional, flexible and creative.”

Stuart Bellworthy, CEO & Trust Team Leader, Connect Academy Trust

"Thank goodness we rebranded! It was crucial in our journey to BCorp and has been transformative. Upshot helped us understand and gain confidence in our identity, and we've since attracted more purpose-driven clients – winning new projects aligned with our values and triple bottom line commitment."

Laura Hudspith, Head of Operations & Sustainability, Hiyield

“Rethinking our brand went beyond just the label and website. We didn't expect that this process would give us a solid way to visually and verbally articulate a value system that has sustained us for twenty years and will help us thrive for another twenty."

Fi Graham, Director, Devonia

“We really valued Upshot’s personalised approach to our rebranding exercise. The way that Owen and his team engaged with us at an early stage to find out our core values and purpose meant that we felt that we were in safe hands when it came to the process of putting together our new brand design.”

Simon Rundle, Founder, Ivybridge Brewing Co.

We want to work with you

lets connect

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Phone

+44 (0) 1752 560 502

studio@upshotdesign.co.uk

Address

Mount Wise House,
1 Discovery Road,
Plymouth, PL1 4QU

What Three Words

Twin Audit Riches

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